Ambassador Campaign

dermaviduals x Natalie Barr

As a part of the overall rebrand project for 2022, the team was tasked with launching an Australian ambassador for the dermaviduals range to increase brand awareness. The Derma Asethetics (ANZ distributor of dermaviduals) co-founders, Simone Vescio and Reika Roberts, selected Natalie Barr as the brands first ever ambassador. I was tasked with co-writing the scripts for the launch videos with Dan Brophy from Brophy Media, producing the podcast episode, and copywriting for social media and press releases.

A Chat with Nat Part 2

A Chat with Nat Part 1

Podcast.

The podcast was used as a platform to announce Natalie Barr as the 2022 dermaviduals ambassador. I was tasked with briefing the talent and hosts, writing the show script, editing the audio and creating social assets.

Natalie Barr
The Big Announcement
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